WHAT IS A SOCIAL ENTREPRENEUR?
Social Entrepreneurs are change-makers. They are the
people who pioneer systemic and sustainable solutions to our social
problems — and in doing so create role models that will be a “pattern
for change” elsewhere in society.
They are one of our
most important sources of social innovation — in welfare and
healthcare, education and employment, housing, the environment, and in
many other areas of economic and community development.
Like
business entrepreneurs, they combine creativity with pragmatic skills
to bring new ideas and services into reality. Like community activists,
they have the determination to pursue their vision for social change
relentlessly until it becomes a reality society-wide.
Social entrepreneurs can be found right across society — in the
traditional public sector, in some large private sector corporations,
in small-to-medium for-profit businesses with a social purpose, and at
the most innovative edges of the voluntary and community sector.
Social entrepreneurs are not simply driven by the perception of a
social need, or by their compassion towards problems. They are driven
by what they can do about it. They want to reduce needs rather than
just meeting them. They are driven to attack the underlying causes of a
problem rather than simply treating its symptoms.
Social entrepreneurs want to create lasting improvements. They look for
a long-term social return on their investments. Making a profit,
creating wealth, or serving the desires of customers may be part of
their business model ... but these are a means to their social end, and
not the end in itself.
Social entrepreneurship
involves a set of behaviours and skills that are exceptional. Many
social sector leaders will exemplify these characteristics in different
ways and to different degrees.
But what makes a
social entrepreneur different is that they often excel at spotting
unmet needs and mobilising under-utilised resources, people, buildings,
equipment — to meet these needs. They are sometimes capable of creating
impressive schemes with virtually no resources ... and are adept at
building networks, new linkages and generating practical good will.
Social entrepreneurs excel at being learners. They are continuously
engaged in a process of exploration and innovation, learning from
feedback and then adapting their ideas and programmes to fit changing
realities.
Social entrepreneurs thrive on the
complexity which more static organisations find difficult to handle ...
and they often find ways of combining approaches to social challenges
that are traditionally kept separate. Their projects and organisations
are capable of producing a huge diversity of financial, human and
organisational “outcomes” ... many of which were unanticipated when
they started.
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